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How to become a Freelancer in India

Published: Friday 17th July 2020

Freelancing is a career path that’s emerging as the latest trend in India. With individuals realizing the myriad benefits of freelancing, its demand is now higher than ever. To become a freelancer in India, follow these 5 simple tips and be amazed by the results.

Identify your skills as a Freelancer

One of the most brilliant aspects of freelancing is that it lets you turn your hobby into your career. To be a successful freelancer, the first thing you need to do is to identify your core competencies. It should be followed by research on whether the skills are in demand in the marketplace. From writing, designing, photography to even marketing, there are a plethora of options to choose from. Zero in on what service you are planning to offer and work towards gathering expertise at it. You can also acquire additional skills that will support your career as a freelancer.

freelancer working on new startup project making internet researchers analyzing data using laptop

For instance, you can be a freelance content writer if you are passionate about writing. To excel in it, you need to practise and find a niche you enjoy writing the most.  Ensure that your content is engrossing and as per the latest trends by learning techniques like SEO optimizationAdditional skills like social media marketing and photo editing will help you to make your work stand out. 

Work on your portfolio as a Freelancer

An impressive and impactful portfolio is a mandatory possession for those who seek success as a freelancer. Just like any other business, attracting the target audience is a priority in freelancing as well. A portfolio creates the most impact on the minds of potential clients as it showcases your capabilities. 

To become a freelancer in India, you must ensure that you craft a portfolio that speaks for itself. It must include the best of your works and exceptional testimonials from your clients. Make it so appealing that the potential clients would want to hire you as soon as they see it. You must always have your portfolio with you in the form of a PDF. It’s also important to have a robust online presence through your website or social media pages. For instance, if you are a designer, you can showcase your portfolio on online platforms like Dribbble and Behance.

Text Portfolio on brown paper book on table

Ace the art of networking

Once the portfolio is ready, the next step is to let the world know about the services you offer. Start by communicating about your services to your family, close friends, and acquaintances. Create a positive word of mouth by encouraging them to share it within their social circles.
Networking is the most efficient way to attract new clients and maintain relationship with the existing ones. Here are some of the most effective ways of networking: 

  • Participate in exhibitions and networking events. 
  • Stay active on social media – Post regularly and contribute to relevant social media groups.  
  •  Make cold calls or email the potential clients to make them familiar with your service.  
  • Follow up with your clients after the work has been submitted. 

Register on Freelancing websites

young Indian woman sitting at desk and working on her laptop smiling. freelance concept

Freelancing websites are providing excellent opportunities for individuals to earn a good income. Even if you are new to freelancing, these sites offer great opportunities to showcase your skills and get new clients. Some of the most popular freelancing websites in India are Upwork, Freelancer.com, People per hour, and Fiverr. You can build a strong reputation by completing online jobs in time and with utmost dedication. You can also search for work from home jobs that matches your skills.

Stay updated

Since the competition is fierce in the freelancing scenario, staying updated about the market is essential. From required upskills, rates, technology to the latest trends, you must be aware of everything happening around the service. To stay secure, its recommended to have a client contract before you start on a project. You can also use tools like Top tracker and Due to keep a track of your time and invoice processing.

In the present time when “Jobs near me” is frequent term in search engines, freelancing jobs come as a blessing. If you are looking for a career with limitless opportunities, freelancing and online jobs are the best choicesThe great newsThe best time to begin your freelancing career is right now. Visit Zoek India today and start applying for your next big career opportunity! 

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