Business and Data Analyst - Bengaluru | Zoek India
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Business and Data Analyst
Permanent (Full time)
Careers at Alphonso Business and Data Analyst Locations: Bangalore, Data Science & Analytics, Mountain View, New Jersey We are looking for a Business and Data Analyst for a growing portfolio of customers. As a member of the TV Retargeting products, analytics and business operations team, you will have a huge impact on our business and the success of our customers. You should have an interest in solving business challenges using data, gathering requirements, analyzing use cases and working towards efficient campus recruiting: see our blog for sample test questions and group discussion topics. Responsibilities: Work with our Sales and Account Managers to understand customers’ KPIs and goalsWork with Business Operations team to launch new and optimize ongoing TV Retargeting digital media campaignsCreate case studies by analyzing past viewership and exposure dataWork closely with the data engineering team to understand the underlying drivers of positive and negative performance across our customersDevelop and run data science experiments and interpret the resultsImplement the insights gained from your experiments across customersProactively communicate the key insights from the performance to the relevant internal teams: sales, account management and engineeringCommunicate your ideas for improvement for our internal toolset within the TV Retargeting product and engineering team Requirements: Strong analytical background and critical thinkingStrong organizational skills and attention to detailAbility to thrive in a fast-paced, high-volume, and deadline-driven environmentEngineering and Technical degree preferredMarketing / Advertising / Analytics related experience is preferred but not necessaryFamiliarity with the TV or Digital advertising ecosystem is helpful, but not requiredExperience with a scripting programming language and SQL is helpful, but not required Apply